Before you begin
To start working with applications, they are to be added to your account first.
Connect an app
To connect an application to your account, do the following:
Get application token from your advertiser.
In your Affise MMP account, go to Applications and click Connect App.
Fill in application token in the appeared field.
Click Connect and check your app in the applications list.
Check app details and get tracking data
To get application details, click the application:
In the application card, you can get click and impression tracking links, as well as update them with additional parameters if the advertiser requires.
You can find all the parameters within the app tracking data or use the table below:
affise_ad | Ad name |
affise_ad_id | Ad ID |
affise_ad_type | Ad type |
affise_adset | Adset name |
affise_adset_id | Adset ID |
affise_affc_id | Campaign ID |
affise_channel | The media source channel through which the ads are distributed, for example, Search, Display, Instagram, GoogleADS, Facebook, etc. |
affise_click_lookback | Lookback window for click attribution. Available parameter values: 1d - 30d or 1h-23h. |
affise_cost_currency | Cost currency code compliant with ISO-4217. |
affise_cost_model | Cost model |
affise_cost_value | Cost value |
affise_deeplink | Deeplink |
affise_keywords | Keywords |
affise_media_type | Media Type |
affise_model | The device model |
affise_os | OS Version |
affise_partner | Partner name |
affise_ref | Unique referrer |
affise_siteid | Site ID |
affise_sub1 affise_sub2 affise_sub3 affise_sub4 affise_sub5 | Parameters for all kinds of information |
affise_sub_siteid | Sub Site ID |
affc | Campaign name |
clickid | Click ID |
pid | Partner ID |
custom_sub | Custom parameter |
mp_id | Facebook Pixel ID |
ma_token | Facebook Access Token |
gaid_adid | Google Advertising ID |
adid | Device ID |
affise_event_name | Affise event name
|
affise_event_id | Affise event ID
🔎 This parameter should be unique for each event. If you don't need it, leave it empty. |
If you work with sub partners and need to send data about them, use affise_sub1-affise_sub5 parameters in the click tracking link to pass info.
Add parameters to the field, they are added automatically to the link, and copy the updated link.
Note the link example:
https://trk.affattr.com/9RV1PH12IIT0Z?clickid={clickid}&pid=804&affise_sub1={sub_clickID}&affise_sub2={sub_name}
Also, you can add the postback to send events from Affise MMP to any other tracker via S2S.
You can set an application as a default one, and it appears in the statistics by default.
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].