Before you begin

Set up Facebook integration

Affise MMP - Facebook events

To be displayed in statistics for events:

Purchase
Sales
TravelBooking
InitialSubscription

it's recommended to add the following parameters:

PredefinedFloat.REVENUE
PredefinedString.CURRENCY

for example:

PurchaseEvent(userData = "apple").apply {

addPredefinedParameter(PredefinedString.ORDER_ID, "23123")

addPredefinedParameter(PredefinedString.CURRENCY, "USD")

addPredefinedParameter(PredefinedFloat.REVENUE, 2.19f)

}

Parameters to send events to Facebook

Facebook event	Facebook object properties	Affise Event Name	Affise MMP SDK Parameters
AddPaymentInfo	content_category content_ids contents currency value	`AddPaymentInfo`	PredefinedString.PARAM_01 PredefinedListString.CONTENT_IDS PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedFloat.PRICE
AddToCart	content_ids content_name content_type contents currency value	`AddToCart`	PredefinedListString.CONTENT_IDS PredefinedString.CONTENT_ID PredefinedString.CONTENT_TYPE PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedFloat.PRICE
AddToWishlist	content_name content_category content_ids contents currency value	`AddToWishlist`	PredefinedString.CONTENT_ID PredefinedString.PARAM_01 PredefinedListString.CONTENT_IDS PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedFloat.PRICE
CompleteRegistration	content_name currency status value	`CompleteRegistration`	PredefinedString.CONTENT_ID PredefinedString.CURRENCY PredefinedString.STATUS PredefinedFloat.PRICE
InitiateCheckout	content_category content_ids contents currency num_items value	`InitiateCheckout`	PredefinedString.PARAM_01 PredefinedListString.CONTENT_IDS PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedLong.QUANTITY PredefinedFloat.PRICE
Lead	content_category content_name currency value	`Lead`	PredefinedString.PARAM_01 PredefinedString.CONTENT_ID PredefinedString.CURRENCY PredefinedFloat.PRICE
Purchase	content_ids content_name content_type contents currency num_items value ⚠️ All these parameters are required.	`Purchase`	PredefinedListString.CONTENT_IDS PredefinedString.CONTENT_ID PredefinedString.CONTENT_TYPE PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedLong.QUANTITY PredefinedFloat.PRICE
Search	content_category content_ids content_type contents currency search_string value	`Search`	PredefinedString.PARAM_01 PredefinedListString.CONTENT_IDS PredefinedString.CONTENT_TYPE PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedLong.SEARCH_STRING PredefinedFloat.PRICE
StartTrial	currency predicted_ltv value	`StartTrial`	PredefinedString.CURRENCY PredefinedLong.PREFERRED_PRICE_RANGE PredefinedFloat.PRICE
Subscribe	currency predicted_ltv value	`Subscribe`	PredefinedString.CURRENCY PredefinedLong.PREFERRED_PRICE_RANGE PredefinedFloat.PRICE
ViewContent	content_ids content_category content_name content_type contents currency value	`ViewContent`	PredefinedListString.CONTENT_IDS PredefinedString.PARAM_01 PredefinedString.CONTENT_ID PredefinedString.CONTENT_TYPE PredefinedListObject.CONTENT_LIST PredefinedString.CURRENCY PredefinedFloat.PRICE

Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].

Sending events to Affise MMP (S2S)

Affise MMP - Facebook events matching

Affise MMP - TikTok events matching

TikTok events matching

Send events to Affise MMP (S2S)