Caps allow you to manage application conversions by setting limits on their number or total cost within a defined time window. They help manage conversion volume and spending by defining how conversions are handled when a specified limit is reached. Conversions that exceed a cap are still created, but the actions configured for the cap determine what happens to them.
Caps
To find caps, go to Applications > a certain application > Caps.
Here, you can view the Caps table, which contains the following columns:
Name: name of the cap.
Filters: filters applied to determine which conversions count toward the cap.
Window: time period during which the cap limit applies.
Limit: maximum number or total cost of conversions allowed within the defined window.
Used: number or total cost of conversions counted toward the cap so far.
Left: remaining number or cost available before the cap is reached.
% used: percentage of the cap limit that was used.
State: current status of the cap.
You can also perform the following actions:
Toggle: enable or disable the cap.
History: view the cap history for the last 7, 30, or 90 days.
Edit: edit the cap settings.
Reset counter: stop counting conversions created before the reset time toward the cap. This action cannot be undone.
Delete: delete the cap. Conversions will no longer be counted toward this cap.
Add a cap
To add a cap, do the following:
On the Caps tab of an application, click Add cap.
In the Name field, enter a name for the cap.
In the Type field, select the cap type (Conversions or Cost).
In the Limit field, enter the maximum number of conversions or total cost allowed.
In the Window field, select the time window (Hour, Day, Week, Month, Interval, or Total).
🔎 For the Interval window, specify the start and end dates of the interval.
6. In the Partners field, select the partners. If no partners are selected, conversions from all partners are counted.
7. In the Countries field, select the countries. If no countries are selected, conversions from all countries are counted.
8. Optional. Select the Mark conversions over the cap checkbox. Conversions exceeding the cap are still created and marked in reports with the cap as their blocking reason.
9. Optional. Select the Do not send postbacks checkbox. Partner postbacks are not sent. Instead, a rejected postback is sent if its URL is configured.
10. Optional. Select the Zero the cost checkbox. The cost of conversions exceeding the cap is set to zero for cost calculation, while the original cost is preserved.
11. Click Add.
🔎 Changes reach conversion processing within about 10 minutes.
Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].